Offering practical lecture knowledge and hands-on application of concepts, this program teaches you how to decrease costs, increase operational efficiencies, and improve customer experiences. Co-Director, Mack Institute of Innovation Management. Wharton’s Online Certificate Programs are self-paced and designed for executives to develop their leadership and management skills or gain business insights through analytics. You understand connected relationships, but how can you apply this knowledge to excel the strategic management of your firm? Tailored worksheets and lecture videos from Professors Siggelkow and Terwiesch will guide you through each step of connected strategy creation. Nicolaj is a member of the Editorial Review Boards of Administrative Science Quarterly, Organization Science, Strategic Management Journal, Strategic Organization, and Academy of Management Perspectives. Understanding and maintaining your competitive advantage is no small task. The program will help you look at data and identify insights, improve your ability to make predictions for the long term, and prescribe future actions that help make better business decisions. Offering practical lecture knowledge and hands-on application of concepts, this program teaches you how to decrease costs, increase operational efficiencies, and improve customer experiences. By the end of this course, you’ll be able to identify, assess and implement connected strategies for your organization. You’ll also learn how to assess the impact of your competitors’ strategies. What sets your organization apart from others? Understanding the customer journey has become essential to creating and executing connected strategies. Access cutting-edge management concepts from nine world-class Wharton faculty. Business Strategy from Wharton: Competitive Advantage, The Wharton School of the University of Pennsylvania (Wharton). Real-time, synchronous peer learning Earn a Professional Certificate from The Wharton School of Business to increase your earnings potential and learn transferrable strategy skills. By the end of this course, you’ll be able to enhance your strategy to maximize your competitive advantage and drive revenue growth. A powerful new roster of programs in finance, leadership, strategy and marketing, expertly delivered by Wharton’s world-class faculty with the same rigor and impact as our on-campus programs. Co-Director of the Mack Institute for Innovation Management. To address these questions, he has employed a range of methodological approaches, including in-depth field studies of individual firms, econometric methods for large-scale data sets, formal modeling, and simulation models. Flexible, high-impact knowledge for executives.
Enhance your leadership capabilities and learn how to develop sustainable, successful business strategies with the Professional Certificate in Strategic Management from Wharton. The novel, process-based approach to innovation outlined in the book was featured by BusinessWeek, the Financial Times, and the Sloan Management Review and has lead to innovation tournaments in organizations around the world. As you progress through the four-course certificate program, you will gain insights from some of the world’s foremost business experts and learn critical skills needed to manage, lead, and succeed in today’s complex business environment. Topics include how to build a team, choose the right legal structure, generate demand, and finance growth. Offering high-quality products and services at competitive prices is no longer a sufficient business strategy.
Professor Terwiesch is the co-author of Matching Supply with Demand, a widely used text-book in Operations Management that is now in its third edition. Gain powerful knowledge and tools from Wharton faculty, and insights from a worldwide network of peers, through in-depth programs that can be completed in just a few weeks or months. Our live, virtual format offers an interactive learning environment, a high level of peer engagement and networking, and exclusive access to Wharton faculty.
Professor Terwiesch has researched with and consulted for various organizations. Based on this book, Professor Terwiesch has launched the first Massive Open Online Course (MOOC) in business on Coursera. Enhance your leadership capabilities and learn how to develop sustainable, successful business strategies with the Professional Certificate in Strategic Management from Wharton. Reach your potential as a manager through this six-month program that blends hard and soft skills into one holistic learning experience, culminating with a live three-day on-campus experience.
Led by Wharton faculty and instructors, course modules include real-world case studies, interactive projects, and live group sessions. By now, well over 250,000 students enrolled in the course. -2, The Wharton School of the University of Pennsylvania. Hours: 3-4/week.
Unlock your executive potential with Wharton’s online Leadership and Management Certificate program. David M. Knott Professor I would like to receive email from Wharton and learn about other offerings related to Strategic Management. This online certificate program provides managers and leaders an understanding of how analytics can help improve their decision-making process. Created by world-renowned professors at the Wharton School, the Professional Certificate in Strategic Management walks you through how technology has changed the way businesses interact with customers and why this necessitates connected strategies. Designed exclusively for executives, this four-course certificate will help leaders across the organization reach new levels of success. Duration: 6 weeks His current research focuses on the strategic and organizational implications of interactions among a firm’s choices of activities and resources. Connected Customer Experience and Customization, Connected Producers and Connected Strategy Matrix, Revenue Model, Technology Infrastructure, and Disruptive Innovation, Analyze innovation frameworks and value propositions, Identify connected relationships and their potential for your firm, Examine customer experiences as they relate to the greater customer journey, Create customization strategies by leveraging positive customer feedback loops, Develop connection architecture and connected customer relationship strategies for your business, Apply the concepts learned in the Connected Strategy course, Approach connected strategy planning and creation, Move beyond traditional customer interactions to create a new business model, Create a connected customer experience and connected delivery model for any organization, Envision and develop a connected strategy that can be directly applied to your business, Evaluate your firm’s strategic environment, Distinguish between organizational effectiveness and strategic positioning, Identify barriers to organizational change and strategy implementation, Map central and supporting firm activities, understanding how they interact with each other, Engage in sustainable strategic management and planning, Identify business’ competitive advantages, Amplify competitive advantages and drive profits, Leverage connected strategies to create continuous customer relationships, Transcend traditional forms of customer interaction and adopt new business models, Achieve sustainable competitive advantage. In particular, his research has focused on three broad questions: How do firms develop, grow and adjust their set of activities over time? Price: $199 Technology has fundamentally changed the way businesses operate and how leaders engage in the strategic management of their firms. Connected Strategy Capstone Project provides you with the necessary tools to ideate, plan and execute a connected strategy for your business. 61% of senior executives admit that their companies have a hard time bridging the gap between strategic planning and implementation. The Wharton School is accredited by the International Association for Continuing Education and Training (IACET) and is authorized to issue the IACET CEU. 4 Online Courses • Start Immediately • $3,600. Duration: 6 weeks
Professor of Operations, Information and Decisions He studied Economics at Stanford University and earned an M.A. He received a Ph.D. in Business Economics from Harvard University and the Harvard Business School. Also, after 20 years of Ironman racing, he is trying to become a competitive rower, a transition that unfortunately turns out to be harder than expected. Most of his current work relates to healthcare and innovation management. He is a Professor in Wharton’s Operations, Information and Decisions department, co-director of Penn’s Mack Institute for Innovation Management, and also holds a faculty appointment In Penn’s Perelman School of Medicine. $199 (per individual course), Price: $199 in Economics from Harvard University. Professor Siggelkow has been the recipient of multiple MBA and Undergraduate Excellence in Teaching Awards, including the Class of 1984 Award presented to the faculty member with the highest teaching rating in the MBA classroom, the Helen Kardon Moss Anvil Teaching Award, the Wharton Award, and the Wharton Graduate Association Student Choice Award. Watch the video to learn about the power of this Wharton Certificate. Professors Christian Terwiesch and Nicolaj Siggelkow will walk you through the connected customer experience and how connected delivery models are used in various industries. $537.30 Andrew M. Heller Professor at the Wharton School This free downloadable eBook offers expert insights and practical advice on how to talk to, motivate, and manage Millennials, Gen Xers, and Baby Boomers. His research on Operations Management and on Innovation Management appears in many of the leading academic journals ranging from Management Science to The New England Journal of Medicine. What role do interactions among a firm’s activities play in creating and sustaining competitive advantage? Professor of Health Policy, Perelman School of Medicine We want to help you take your learning to the next level. Wharton has earned a reputation by educating the best minds in business for over a century. Whether you are looking to accelerate your career, earn a degree, or learn something for personal reasons, Drive your career forward with university-backed credit programs and verified certificates, Study and demonstrate knowledge on your schedule, Learn with university partners and peers from around the world, How to identify and define the competitive advantages of your business, How to refine your strategy to maximize your competitive advantage and drive profits, How to leverage the four connected strategies to create continuous relationships with customers, How to move beyond traditional modes of customer interaction to create a fundamentally new business model, How to create a portfolio of connected strategies to respond to different customer segments, How to achieve sustainable competitive advantage in todayâs business environment.
In addition to his teaching and his research, Professor Terwiesch is experimenting with a new career as a host of a national radio show on Sirius XM 132. How does organizational design affect a firm’s ability to find high-performing sets of activities? This program is designed for managers and leaders of all industries who want to better identify, amplify, and sustain the competitive advantage of their businesses. Professor of Management Click below to begin the conversation. How can you maximize and sustain its impact over time?
In 2008, he received the Administrative Science Quarterly Scholarly Contribution Award for the most significant paper published in ASQ five years earlier. Experience Wharton LIVE. Wharton’s two-month online certificate program, HR Management and Analytics: Unlock the Value of Human Capital, delves into topics that will help you to become a more strategic HR partner by gaining a holistic understanding of how HR management and data analytics intersect. 3 https://www.pmi.org/-/media/pmi/documents/public/pdf/learning/thought-leadership/why-good-strategies-fail-report.pdf, Program Tuition:
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